General
The International Rental Exhibition (IRE) 2011 will be a held at a time when the industry is emerging from two years of deep recession. With fleet sizes down and equipment ageing, IRE 2011 comes at the start of what should be a renaissance for the world's rental industry.
The second International Rental Exhibition will be held at the RAI Exhibition and Convention Centre in Amsterdam on June 7, 8 and 9, 2011 and is once again organised in co-operation with the European Rental Association (ERA).
Indeed, an integral part of the IRE event will be the European Rental Association's annual conference. The prestigious event will be held alongside the main exhibition. Many other international and domestic associations and federations will also hold meetings and conferences during the event.
The exhibition is open to all rental sector suppliers, equipment manufacturers, including both global companies and small local suppliers, and suppliers of specialist services to the rental sector such as software and asset-tracking technology. The show will also provide suppliers with a great opportunity to present equipment and products specifically tailored for the rental sector. The main focus of the show will be compact equipment and tools.
