Boels signs €29m JCB order
24 October 2019
Boels Rental has placed its biggest ever order with JCB, ordering 445 Loadall telehandlers and midi and micro excavators valued at £26 million (€29 million).
The machines comprise Loadalls ranging from the 525-60 to 540V180 models as well as 55Z and 86C midi excavators, plus micro excavators. They will join Boels Rental fleets across Europe including Belgium, Netherlands, Germany, Poland, Slovakia, Austria and Italy.
Pictured (left to right) are JCB Major Accounts Director for Belgium and Netherlands Rene Wetzels, Boels Rental Director of Fleet Operations Guy Cremer, JCB Group Managing Director Global Major Accounts Yvette Henshall-Bell, Boels Rental Technical Manager John Smeets, JCB Managing Director Global Major Accounts Claudio Fiorentini, Boels UK Commercial Director Jim Field and Boels Rental Product Development Manager Volker Blome.
All the machines will feature JCB’s telematics LiveLink system.
Boels Rental Director of Fleet Operations, Guy Cremer, said: “Boels Rental has grown to become one of Europe’s largest equipment rental companies. Over the years, JCB has shown great understanding of our sector and developed a market-leading range of products tailored to the rental industry.
“Our customers like JCB machines for their reliability and innovation and I am sure the addition of LiveLink telematics will add even greater value.”
JCB Group Managing Director Global Major Accounts, Yvette Henshall-Bell, said: “We are delighted to secure this major order from one of Europe’s leading plant hire companies. We place great value on building strong long-term relationships and understanding our customers’ needs.
“Boels Rental is a great example of how this works – they trust the quality of our machines and are keen to move with the times by investing in our world-class LiveLink telematics system. We are proud to have delivered more than 2,000 machines to Boels Rental’s European fleet in recent years.”
