Sinoboom BV has appointed Thomas Wolke as its regional manager for the Nordic and Baltic region.
Wolke brings with him almost 14 years’ experience of supporting and working with MEWP rental companies in the region. Based in Sweden, he will take care of Sinoboom BV’s business in Denmark, Finland, Sweden, Norway, Estonia, Latvia and Lithuania.
“Thomas’s experience and knowledge is a great asset to our team in Europe and will undoubtedly help us to rapidly build on our existing Nordic and Baltic customer base, which particularly values our modern electric scissors and booms,” said Erik Geene, vice president of business development at Sinoboom BV.
The appointment of Wolke is the latest step in China-based parent company Sinoboom’s strategy to establish a European company, headquartered in Rotterdam, the Netherlands. It offers full sales and regional service support for Sinoboom’s MEWPs, which are manufactured in China.
“I’m impressed by the quality of the MEWPs and the commitment to quality that I’ve found at Sinoboom, it’s great to be back in this business visiting my customers and friends again,” said Wolke.