Coates CEO Murray Vitlich on ‘the evolution of hire’

Premium Content

27 July 2021

Coates aims to double the proportion of its revenues generated by engineering services within five years, the company’s CEO Murray Vitlich told IRN in an exclusive interview.

Murray Vitlich Murray Vitlich Coates CEO

It will leverage its designers and engineers to offer bespoke solutions enabling clients to “take costs out of the business and help them win the tender.”

The strategy includes servicing industrial plant maintenance shut-downs and tracking and tracing equipment.

Read the full article here or download the July-August issue of International Rental News (IRN). 

Smarter by design: How intelligent excavators are delivering better jobsite results
Integrated technology is helping contractors improve accuracy, productivity and control without neglecting the fundamentals of machine performance
Choosing the right AWP for a constrained jobsite
A look at how site restrictions and task requirements inform aerial platform selection
The right tire for the right application
When the demands of a jobsite dictate tire selection, field knowledge and data are key to optimising fleet performance