Platform Sales Europe grows sales offerings and staff

Premium Content

04 November 2008

Holland Lift specialises in narrow, electric and diesel powered scissors.

Holland Lift specialises in narrow, electric and diesel powered scissors.

Distributor Platform Sales Europe will offer the full range of scissor lift specialist Holland Lift in all 20 countries in which it operates, managing director Arjan Roelse told AI. Platform Sales has ordered 15 units from the Dutch company and will sell from its inventory.

"We want to be a supplier for rental businesses in all their access needs," said Mr Roelse. Platform Sales, also based in The Netherlands, already represents US manufacturer MEC Aerial Platforms and the UK's UpRight Powered Access.

The company is also expanding its sales presence. Dirk Konings, who spent 22 years at equipment rental company Doornbos in The Netherlands, joined Platform Sales in July. Mr Roelse told AI that he has hired two other people in sales positions, but announcement of their names will wait until APEX.

Mr Roelse also said that the company is expanding its spares business. It has €1.5 million worth of OEM spare parts now crossing the Atlantic, adding to the €1 million already on its shelves.

The evolution of electromobility in construction
The case for electric construction equipment is now as much about productivity and business value as it is about sustainability
Why crawler AWPs are becoming essential to modern mining and tunnelling
While excavators, loaders and TBMs dominate the spotlight, crawler aerial work platforms are quietly transforming how mining and tunnelling projects are built, maintained and operated.
Beyond the logo: Why content is the engine of successful B2B brand transformation
KHL Content Studio’s Jon Abrahams on how a new identity may capture attention, but it’s understanding that builds trust