China show case

For the second ConExpo Asia exhibition, organisers have moved the event from Beijing, where it was held in May last year, to Guangzhou. US-based Association of Equipment Manufacturers (AEM), an organiser of the event, promises visitors “exhibits of the latest technologies and innovations in construction-related equipment, products and services from leading manufacturers, both Chinese and non-Chinese. Industry educational programs and live equipment demonstrations will extend the value of the exhibits and offer a quality learning experience with real-life business solutions for industry professionals from China, Asia-Pacific and beyond.

“The 2007 ConExpo Asia Construction Machinery Exposition, to use its full title, is aimed at industry professionals in all segments of the construction equipment and materials industries, including contractors and sub-contractors, material producers, dealers, rental companies, and government and institutional sector officials.

At ConExpo Asia 2006 there were 192 exhibitors, about half-and-half Chinese and non-Chinese. AEM claims attendance by more than 13, 100 industry professionals from all Chinese provinces and more than 75 countries, including, Australia, India, Japan, Korea, Russia, and the US. Non-Chinese visitors were about 18% of the total.

Organisers for this 2007 event forecast visitor numbers at around 35,000. AEM expects the event will occupy more than 100,000 square metres of indoor and outdoor exhibition space at the China Import and Export Fair (CIEF), Pazhou Complex.

Live equipment demonstrations are a primary feature and have been expanded, as has the industry education programme. The 2006 education program included sessions on product safety and efficiencies, recycling, construction management, and financial aspects of renting and leasing. This year will include sessions on construction projects in China, project management and machinery applications.