Digitisation or digitalisation in equipment rental: what’s the difference?

By Kevin Appleton08 June 2021

Of all the lessons we have had to learn over the past year, the massive advantages of having flexible digital technology deployed in your business has been high on the list.

In many cases this has been the difference between trading effectively through periods of enforced remote working or really struggling to maintain revenues.

We have also seen the critical importance of differentiating between digitisation (which is about turning analogue information into digital form – storing a delivery document previously held in paper form as a PDF for example) and true digitalisation (leveraging the assets which have been digitised to increase business effectiveness or efficiency – systematically attaching the stored PDF form to an automatic client confirmation email, for example)...Sign in to continue reading.

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