JLG to rebrand Gradall telehandler line

Premium Content

28 October 2008

JLG will rebrand its Gradall line of telehandlers at the end of 2008

JLG will rebrand its Gradall line of telehandlers at the end of 2008

JLG Industries will begin branding the Gradall telehandler name and product line under the JLG moniker at the end of the 2008 calendar year. According to Kirsten Skyba, vice president - global marketing at JLG, the same number of models will be available and the "famous blue color" will remain.

"The Gradall name has been an icon in the telehandler industry for decades, with a reputation built on reliability and performance," Skyba said. "The same number of models will be available and the equipment will continue to be built, serviced and sold with the high level of quality inherent in all JLG products."

JLG will continue to provide Ground Support on all existing Gradall branded telehandlers.

What smarter cooling can do for the next generation of heavy equipment
Rethinking airflow, not simply adding capacity, is unlocking efficiency, uptime and better machine performance.
Meeting the data center power challenge… with batteries
Could battery energy storage systems (BESS) power the AI data center era?
Beyond uptime: The value of equipment support
Jessica Franck on how aftermarket support has evolved to become a strategic partnership