JLG to rebrand Gradall telehandler line

Premium Content

28 October 2008

JLG will rebrand its Gradall line of telehandlers at the end of 2008

JLG will rebrand its Gradall line of telehandlers at the end of 2008

JLG Industries will begin branding the Gradall telehandler name and product line under the JLG moniker at the end of the 2008 calendar year. According to Kirsten Skyba, vice president - global marketing at JLG, the same number of models will be available and the "famous blue color" will remain.

"The Gradall name has been an icon in the telehandler industry for decades, with a reputation built on reliability and performance," Skyba said. "The same number of models will be available and the equipment will continue to be built, serviced and sold with the high level of quality inherent in all JLG products."

JLG will continue to provide Ground Support on all existing Gradall branded telehandlers.

Modapower targets the North American power gap
An object lesson in adapting gensets to local rules, applications and lead-time pressures – key factors in a successful market entry
Building operational resilience in industrial engine applications
The hidden costs of equipment downtime start long before failure
Parked in plane sight: Why GSE fleets rely on large spark-ignited engines
Examining how proven technology can help airport fleets balance uptime, cost, flexibility and lower emissions