New branding for Doosan portable power range
05 March 2012
Doosan Portable Power has unveiled a new branding scheme for its compressor, light tower and generator ranges. The three product lines now carry the three-colour Doosan corporate logo on their front and back ends, while the large Doosan black logo now adorns the sides.
The air compressors will still carry a small Ingersoll Rand logo on two sides of the products until the end of 2012. For the generators and European-built light towers, however, the transition to the new Doosan branding represents the final branding design and the Ingersoll Rand logo is no longer present on these models.
These products were added to the Doosan range when the company acquired several of the construction equipment businesses of Ingersoll Rand in 2007, along with the Bobcat, Geith and Montabert ranges.