New marketing specialists at Link-Belt

Link-Belt Construction Equipment Company has named two new marketing specialists at the company

Andrew Soper has been named marketing specialist for lattice and telescopic crawler cranes and Brian Elkins has been named marketing specialist for rough terrain cranes.

Soper has several years’ experience in the heavy moving and crane rental industry. In his new role, Soper will coordinate with Link-Belt staff and end user customers and support the Link-Belt lattice and telescopic crawler crane lines, a spokesperson said.

Scott Knight, product manager, lattice and telescopic crawler cranes, said, “Andrew already has a strong understanding of the heavy equipment industry, his involvement with Link-Belt’s lattice and telecrawler product line will be key as we continue to grow our footprint.”

Elkins, the new marketing specialist for rough terrain cranes, joined Link-Belt in 2011 as a cost accountant. Brian Smoot, product manager, rough terrain cranes, said, “Brian’s experience will benefit him as a marketing specialist; he will be an important piece of our future growth.”