Italy-based PM Group, which includes Oil & Steel, has opened a subsidiary in the Jebel Ali Free Zone in Dubai.
The company said it wanted to operate directly in the Middle East and closer to east African markets with a team of experienced employees on site providing close attention to sales, marketing and service. It will also represent brands from its new parent company Manitex Group, including Manitex, Valla and Badger.
“The Middle East market is extremely dynamic and presents a strong demand for lifting equipment mainly due to the growth of a number of sectors, especially the construction industry,” said Luigi Fucili, PM Group CEO. “For this reason a reliable reference point to better serve this market has become necessary and will bring us closer to customers’ needs.”
PM said the new branch will guarantee the prompt delivery of a wide range of products and spare parts, thanks to on-site storage and after sales support.
PM Group already has subsidiaries located in Europe: Spain, France, England and Germany; Singapore; and Latin America: Argentina, Chile, and Mexico.