‘Inside Edge - European Rental’ panel discussion organised by Ritchie Bros

04 May 2022

When Europe’s construction market recovered in 2021, equipment rental companies experienced high utilisation caused by strong activity and long lead times for new machines. While the rental industry is anticipating more growth in 2022, there is a growing interest in ways to gain fleet management efficiencies.

What are the opportunities that technology can offer rental fleet owners in 2022? This question and more were discussed in a recent online panel, ‘Inside Edge - European Rental’ organised by Ritchie Bros.

Panellists:

  • Guy Cremer - Director Fleet Operations at Boels Rental.
  • Alex Schuessler - Founder and President International at SmartEquip.
  • Phil Mause, Managing Director at Rouse Analytics.
  • Belinda Smart, Editor of International Rental News, introduced the discussion with insights on recent media coverage of the topic.
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