JCB tacks on another dealer

Mobile Ag & Industrial Supply, Inc., headquartered in Bakersfield, CA, has joined JCB’s North American dealer network as Mobile JCB. The dealership now offers JCB’s articulated telehandlers, wheel loaders, rough terrain forklifts, Fastrac high-speed agricultural tractors, skid steers and compact track loaders with a patented, single-arm PowerBoom.

Founded in 2001, Mobile Ag & Industrial Supply is a certified California small business. In addition to its equipment showroom, the company has a parts department, equipment service department and in-stock inventory of safety and industrial supplies in the area.

“The heart of Mobile Ag & Industrial Supply is service, and our customers are our number one asset,” said Kari Mitchell, president of Mobile Ag & Industrial Supply. “The addition of JCB’s world-famous agricultural equipment will help us broaden our customer base and offer the best equipment available.”

Mobile JCB has adopted JCB’s overall look and brand, and the dealership will be utilizing advertising and marketing to further communicate the availability of JCB equipment within Kern County.

“Mobile Ag & Industrial Supply is large enough to be the leading farm equipment supplier in its area, yet small enough to greet its customers by name,” said Richard Fox-Marrs, JCB North America’s president of agriculture. “JCB is proud to have Mobile JCB join its dealer network. We look forward to working together to offer customers the best products and service possible.”