Alexandre Saubot to make keynote speech at Europlatform 2011

Alexandre Saubot the chief operating officer of French access equipment manufacturer , Haulotte will be making the keynote speech at this year's Europlatform aerial platform rental conference. He joins a list of other eminent members of the industry who have given the address in past years including Craig Paylor, the former JLG president, and Tim Ford president of Terex AWP (aerial work platforms).

Maria Hadlow, editor of Access International, said, "We are absolutely delighted that Alexandre has agreed to make the keynote speach. His depth of experience will doubtlessly give rise to some facinating and thought proving insights, especially at this critical time for the access industry as it embarks on a new cycle of growth."

Also confirmed as a speaker is Kevin Appleton, chief executive of Lavendon group, who will address the topic of generating sustainable returns in the access rental sector, and in particular will focus on financial measures such as ROCE (return on capital employed), an index much used in general business but not widely in the rental sector.

The conference, being held in Maastricht, The Netherlands on 13 September, the day before the start of the APEX exhibition, has the theme of Financing Growth.

Other topics in the conference will cover trends in availability of asset finance, making successful acquisition and incentivising sales staff.

Europlatform is jointly organised by Access International and the International Powered Access Federation (IPAF). For more information, see www.europlatform.info.