Braviisol distributes direct to UK

Italian manufacturer Braviisol has ended its relationship with its UK distributor.

For the last five years Braviisol has been represented by Bravi UK, a division of Aerial Investments group, which also includes Height Lift & Shift (HLS). HLS represents brands such as Bluelift, RAM & PB.

The manufacturer will now represent its own brands directly in the UK and Ireland markets.

“We feel it is now time for us to directly enter the UK and Ireland markets and wish the team at HLS the very best for the future,” said Pierino Bravi, managing director of Bravi Platforms.

HLS will continue to sell Bravi products under certain circumstances, "where it meets the customers’ requirements on specification and price," said a Braviisol spokesman.