Franklin Equipment launches used equipment site

Premium Content

17 November 2020

Franklin Equipment, the 16-location U.S. rental company, has debuted a new used equipment website powered by Rouse.

franklin_equipment_logo

“During the challenging times Covid-19 has brought us we have chosen to focus on the future; we know it is bright and we want to be there for our team and customers on the other side,” said Breanne Muncy, director of public relations. “We are focusing on working smarter and embracing technology in a way that makes sense for our clients. We feel that with the addition of our used equipment site, our customers and potential customers will have better access and information about our vast collection of late model, dealer maintained rental returns.”

Franklin Equipment’s fleet includes backhoes, skid steers, track loaders, compact excavators, scissor lifts, telehandlers, light equipment, wheel loaders and a wide range of attachments. The new used equipment portal can be viewed on Franklin’s website.

The evolution of electromobility in construction
The case for electric construction equipment is now as much about productivity and business value as it is about sustainability
Why crawler AWPs are becoming essential to modern mining and tunnelling
While excavators, loaders and TBMs dominate the spotlight, crawler aerial work platforms are quietly transforming how mining and tunnelling projects are built, maintained and operated.
Beyond the logo: Why content is the engine of successful B2B brand transformation
KHL Content Studio’s Jon Abrahams on how a new identity may capture attention, but it’s understanding that builds trust