Hewden sponsors Sale Sharks rugby club
By Murray Pollok07 November 2011
UK rental company Hewden has signed a three year sponsorship deal with Aviva Premiership rugby club, Sale Sharks.
Hewden will be an official club partner with branding on the shirtsleeve for home, away and European matches.
Kevin Parkes, Hewden's chief executive officer, said the partnership would give it the opportunity "to build stronger relationships with our customers and recognise the hard work of our employees."
He said it would also give Hewden a platform "for us to get involved in the local communities and businesses whilst supporting junior sports' development and engaging with the younger members of our society."
To launch the agreement, Hewden is offering the chance for two under 15s junior rugby teams to win a coaching and training ground session at Sharks' training centre in Carrington.