Latin American construction magazine launched
By Chris Sleight31 January 2011
The first issue of Construcción Latinoamericana/Construçâo Latino-Americana (CLA) is now available from KHL Group. The new magazine dedicated to the Latin American construction market is available in both Spanish and Portuguese - a first for the market and an initiative that ensures readers in Central and Southern America have full access to in-depth construction information from across the region for the first time.
The first edition of the magazine includes interviews with key figures in the Latin American construction industry, including Mário Humberto Marques, president of Brazilian equipment manufacturing association, Sobratema. In addition, tapping into KHL's renowned editorial team, the magazine also includes stories sourced outside the region, such as an interview with Zeng Guang'an, president of Chinese equipment manufacturer, Liugong, which is targeting Latin America as a key export market.
Commenting on the launch, KHL publisher James King said, "CLA is a first for Latin America in terms of both its bi-lingual approach, and the high standards of design and independent editorial. By publishing in Portuguese as well as Spanish, we are making the magazine accessible to the Brazilian market, which represents about 50% of construction activity in the region. Backed by a large, audited circulation, the magazine has already been warmly welcomed by readers and other stakeholders across the construction industry."
In addition to the monthly magazine, CLA will shortly launch weekly newsletters - again in Spanish and Portuguese - to keep readers up to date with the latest news. Those that prefer digital media can also receive CLA as a monthly digital magazine in .pdf format.
CLA is written by KHL's dedicated in-house team of journalists. The magazine and newsletters are edited by Cristián Peters, a well-known construction and mining journalist, based in Santiago, Chile.