Manlift partners with Genie in Qatar

By Euan Youdale25 October 2016

From left: Sharbel Kordahi, managing director for Terex Equipment Middle East; David King, group man

From left: Sharbel Kordahi, managing director for Terex Equipment Middle East; David King, group managing director for Manlift; Gary Cooke, regional sales manager for Terex Equipment Middle East, in Q

Terex Equipment Middle East has strengthened its sales and service coverage for Genie products by adding Manlift Qatar to its existing distributor network.

The agreement enables Manlift Qatar to supply the full range of Genie equipment within the region, including aerial work platforms, telehandlers and Terex light towers, through all channels within the Qatar market place. It will also act as a full service provider offering technical support and maintaining a stock of spare parts.

“Having Manlift on board is an exciting and logical step for our business here in the Middle East in order to be increasingly responsive and flexible on a local base,” says Gary Cooke, Regional Sales Manager, Terex AWP. “By providing comprehensive support both before and after purchase, our qualified and experienced strategic partner aims to make the buying process easy for our customers, whether they need a single machine or a whole fleet.”

David King, group managing director for Manlift said, “By awarding the dealership to us, Genie has shown strong confidence in Manlift to strengthen the development of the access equipment market in Qatar and further represent the Genie brand in the region.”

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