Mike Falcon returns to Snorkel to support Latin America
By Maria Hadlow30 November 2011
Mike Falcon has been appointed as Snorkel's regional sales manager for Latin America. Mr Falcon has 25 years experience in the access industry, including 18 years with UpRight from 1983 to 2001.
Prior to joining Snorkel, Mike was a self-employed Manufacturers' Representative, selling a wide range of tools and machinery into the construction sector.
In his new role Mr Falcon will be responsible for developing Snorkel's existing distributors, strengthening the dealer network with new appointments and supporting sales growth strategy in the region.
Mr Falcon is based in Tampa Bay, Florida and is fluent in Spanish and English, he said, "I am delighted to join Snorkel at what is a very exciting time for the company in Latin America. This is a land of opportunity right now and we have excellent distributors in some key territories. I am looking forward to helping these dealers develop their Snorkel business, while also identifying and appointing distributors in other growth markets where we may not yet have complete coverage.
Mr Falcon will report directly to Richard Tindale, global sales and marketing director. He replaces Enrique Garcia Delgado, who was interim manager of Latin America as well as district manager for Southern Europe, prior to his promotion to regional sales manager for Europe.