Volvo launches used equipment app

Volvo Construction Equipment sales region EMEA (Europe, Middle East and Africa) has launched an app designed to give customers instant access to used equipment in the region via an Apple smartphone or tablet.

Available for free download from the AppStore under Volvo Used Equipment, the company said the app was accessible in 25 languages and provided access to a live database of both Volvo and non-Volvo used equipment.

In addition, it said users could access contact details (email or phone), a full dealer locator search function for participating EMEA Volvo CE used equipment dealers, and a Volvo Approved Used search function.

Nick Rose, rental and remarketing director for Volvo CE EMEA, said, “We know that more and more customers are searching for used equipment by way of mobile devices.

"Up to 40% of current searches for used equipment are via mobile devices so this app puts Volvo CE and our dealers in a prime position to meet this need in relation to used equipment."

He added, “The introduction of the app will fundamentally change the way in which customers search for and purchase used equipment.

"Customers will be able to contact the specific dealer holding the equipment remotely. As they will be dealing directly with the dealer they will also potentially have access to other dealer offerings such as finance or even warranties.”

While the initial launch was for Apple devices, Volvo CE said an Android version would also be released shortly.

Mr Rose said, “There is no question, the development and implementation of this app and the subsequent Android equivalent will attract more customers to Volvo dealers in Sales Region EMEA.

"Furthermore, I believe this development will enable our dealers to be more effective and competitive when it comes to the used equipment offering.”