Xtreme, Snorkel name new CEO

Cory Rosencranse has been appointed as Chief Executive Officer (CEO) of Xtreme Manufacturing and Snorkel, effective June 30, the companies announced. The news comes following longtime CEO Matthew Elvin’s departure from the companies. 

Cory Rosencranse, CEO of Snorkel and Xtreme Manufacturing. (Photo: Cory Rosencranse)

Don Ahern, owner, Xtreme Manufacturing and Snorkel said, “I am excited for the future of Xtreme Manufacturing and Snorkel, and I intend to work closely with this new and very talented management group to expand the manufacturing vision for both companies.”

Rosencranse has been with the Ahern Family of Companies since 2016 and was most recently the Chief Operating Officer for Ahern Rentals. He brings with him a talented team from Ahern Rentals and plans to continue building the already successful manufacturing and distribution business alongside the great people already in the business.

Rosencranse replaces Matthew Elvin, the former CEO and 13-year veteran of Xtreme Manufacturing and Snorkel. Elvin first joined in 2010 to lead Snorkel Australia and in 2015, he was appointed as CEO of Snorkel and later, Xtreme Manufacturing. During his tenure, Elvin helped transform the business into two well-respected brands, serving many of the world’s biggest equipment rental companies and contractors.

To read an official statement from Elvin, click here.