MH Al Mahroos Trading (Al Mahroos), the authorised Genie Distributor in the UAE, has now been appointed as authorised service provider (ASP).
In addition to the sales of Genie products UAE-wide, operating from its facility in the Al Quoz Industrial Area of Dubai, with this new appointment Al Mahroos has become the first ASP focusing on customers in the Dubai region and Northern Emirates. The company’s new ASP responsibilities will be extended to other regions in the UAE in the months to come.
Strengthening the Genie service network in the UAE, “With its experience in Genie products and the local market, Al Mahroos has precisely the right profile to support Genie customers,” said Sharbel Kordahi, managing director of Terex Middle East. “Bringing more people with the right skills to support owners of Genie fleets in Dubai and the Northern Emirates, Al Mahroos now provides the additional technically skilled hands to respond more rapidly and efficiently, with a level of service tailored to customers’ needs.”
Hassan Al Mahroos, chairman & CEO of MH Al Mahroos Group, added, “For many small and medium sized rental companies and contractors in the UAE, this support will notably enable them to increase efficiencies and reduce costs, to rise up to current local market challenges and help them to remain competitive.”
Antony Chalissery, technical service manager Middle East, South Africa & CIS, continued, “With a state-of-the-art workshop in Dubai, in addition to the skills of its team of local technicians to keep Genie machines up and working, thanks to its local market presence, Al Mahroos now also offers customers in Dubai and the Northern Emirates the opportunity to benefit from our flexible Genie Service Solutions (GSS) programmes to take care of their fleets.”