IRE show sold-out as new exhibitors sign-up

By Murray Pollok13 December 2016

The International Rental Exhibition (IRE) has now sold out, with the recent addition of companies including Caterpillar, Swepac and Western Global taking the total number up to 59.

More than 65 brands of equipment will be on show at the event, which takes place at the Amsterdam RAI centre in the Netherlands on 2 to 4 May 2017.

IRE will be held alongside the European Rental Association’s annual convention and the APEX aerial platform show, which has itself sold-out with more than 75 exhibitors signed up. In addition, the European Rental Awards dinner will take place on 3 May.

IRE will be a showcase for products and services targeted at equipment rental companies. Among the exhibitors will be 13 suppliers of compact earthmoving and compaction equipment; 14 producers of lighting towers; 10 genset specialists; and seven companies offering rental software and IT systems.

Global suppliers attending include JCB, Hitachi, Ammann, Case Construction, Atlas Copco Portable Energy, Volvo Construction Equipment, Wacker Neuson, Ditch Witch, Vermeer, Thwaites and Yanmar Construction Equipment Europe.

First-time exhibitors include Spanish genset supplier AEM SL, new Italian lighting tower producer Trime, Beton Trowel, Case Construction, Elentek, Euro Towers, Gölz, Inmesol, Kärcher, Legend Brands Europe (Dri-Eaz), MASE Generators, MCS (Master Climate Control), Mtools (Makinex), NJ Fromont, Perkins, Tobrocco (Giant skid steers) and TSR-Lighting.

The full list of exhibitors can be found at

Tony Kenter, Managing Director of show organiser Industrial Promotions International (I.P.I.), said; “Selling out the show before the end of the year, and five months in advance, is fantastic news.

“Visitors to IRE will enjoy a unique event, with free access to the adjoining APEX aerial platform exhibition. This means that visitors will be able to see, under one roof, a remarkable range of rental equipment and services, including many of the world’s most important suppliers.

“The European Rental Association will also hold its important annual convention during the three days of the show, which will bring many of Europe’s biggest rental companies to the event, making it the perfect venue for the rental industry to meet and network.”

The exhibition is offoicially supported by International Rental News and the European Rental Association.

Visitors can register for IRE on the website

For information on the ERA convention, visit

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